Guiding Principles

• Remain faithful to your promises and responsibilities.
• Thrive on fascination and accomplishment and not on greed and power.
• Strive to make each year better than the year before both personally and for the team.
• Make each day as fun as possible.
• Do what is best for patient care.

Mission Statement:

"Improving Patient Outcomes and Reducing Cost of Care...
...by taking Noninvasive Monitoring to New Sites and Applications."

Masimo is committed to improving patient outcomes and reducing cost of care by working with dedicated hospital staff to convert healthcare institutions around the world to Masimo SET pulse oximetry technology. We are accomplishing this goal through partnering with our patient monitoring companies and caregivers and creating innovative, cost-effective acquisition programs for Masimo SET products for the benefit of the patients.